Growth Assessment
We start with your actual market.
Not a generic sales deck. Before recommending a channel or a system, we look at the market you compete in and what a customer is actually worth to you.
What the assessment looks at
Every market is different. A hardscaping company in a dense suburban county and a roofing company across six rural towns need completely different answers, and neither is well served by a standard proposal.
- Service area and territory
- Competitive environment in your towns
- Average job value and margin
- Capacity for additional work
- Existing marketing and what it's producing
- Customer-acquisition economics
- Local demand signal across search and community
You get a recommended starting point and the reasoning behind it, including the case for doing nothing yet if that's what the market says.
Prefer to just talk? hello@homefieldgrowth.com
We've received your request.
Our team will review your market, service area, and growth profile before reaching out with the most relevant next step. That review is done by a person, not a workflow, so it takes a little time.
Something urgent in the meantime? hello@homefieldgrowth.com
What happens once you become a client
Kickoff and business intake
Services, territory, job economics, capacity, and what a good customer looks like for you.
Market analysis
Competitors, communities, search demand, and where the recoverable opportunity sits.
Tracking and system setup
Call tracking, forms, CRM routing, and the reporting spine before anything goes live.
Campaign and market launch
The system goes live in your territory with clear expectations about early signal versus real signal.
Ongoing optimization
Continuous testing against the metrics that move jobs.
Reporting and strategy
A standing rhythm of reporting and proactive recommendations.
Before you fill anything out.
Is the Growth Assessment free?
Yes. It's how we decide whether there's a fit, which matters as much to us as it does to you.
How much does HomeField cost?
Pricing depends on the product, market, territory, and scope. HomeField is designed for established home service companies investing seriously in growth. We begin with a Growth Assessment to determine fit.
What if you don't think we're a fit?
We'll tell you, and where we can we'll point you at what would actually help. Selling a system into a market that can't support it produces a short, unhappy engagement.
Will I get put into a drip sequence?
No. A person reviews your submission and responds. If you'd rather not hear from us again, say so and that's the end of it.